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Value-pricing

Price only becomes an issue when the perceived value is not there. Even though actual value is very likely present -- if it is not communicated in a way that the prospect can see it. Therefore, your focus should be on how best to communicate value. Read more

People & Business

One of my students created different packages for her potential client to choose from - because she understands that everyone values things differently. Learn how this worked out for her here. Read more

Training and Live Events

What exactly are higher-value services? Darren Root, CEO of Rootworks, walks you through what it means, why it matters and why you should consider adopting these roles in your firm. Read more

Tax & Practice Management

Bookkeeping is a highly valuable service, and you should definitely be getting higher prices for it. Read more

Training and Live Events

Mark Wickersham tells you why hourly rates are just not doing bookkeepers any favors - and how to fix this problem. Read more

Training and Live Events 2 Comments

When transitioning a client’s books to the cloud, Xero’s cash coding feature is a critical efficiency tool for accounting advisors. Save time and add value during the bookkeeping cleanup! Read more

General Ledger

Everyone wants a deal - but quality services come at a quality price. So how do you handle these clients that insist they're being charged too much? Read more

People & Business

Nov. 28 @ 1 p.m. ET: This session will be dedicated to the possibility that a professional firm will achieve better results for its customers and be more profitable when it recognizes that it does not sell time, but rather knowledge. Read more

Educational Webinars

Liz Scott shares her take on this year's QuickBooks Connect. Read more

People & Business

ProAdvisors Need to at Least be on the Blade

While returning from a recent trip, Insightful Accountant Publisher Gary DeHart heard talk show host Herman Cain say, 'If you are not on the cutting edge of technology, you at least have to be on the blade.' He explains. Read more

Sep 28, 2017 5:00 PM From The Publisher

Our new Insightful Accountant series spotlighting our leading accounting professionals continues with Diane Lucas, founder, Direct Management. Here's what she says to look for in 2017. Read more

People & Business

Fran Reed, MBA, owner of FreedUp DataOptics, Inc., gives tips on why you should consider moving to value pricing and how you can make it happen for your accounting based business. Read more

People & Business 1 Comments

Mark Wickersham is a recognized expert on pricing for accounting firms and the author of number books, including Effective Pricing for Accountants and others. Mark shares his insight on how to most effectively determine price for accounting firms. Read more

Training and Live Events

Intuit and Ron Baker are giving away a grab bag of value based pricing goodies to the winners of a 1,000 "essay" contest. Read more

Training and Live Events

Sage has announced two new solutions, Sage Value and Sage Match, which are designed to help accounting professionals grow their business and better serve their clients in real time. Read more

Vendor Corner

How Do You Demonstrate Value For Services?

Whether you bill by the hour, the job, are value billing or are on a retainer, you should know how to demonstrate the value you are creating. Would you mind sharing? Read more

Mar 17, 2015 12:37 PM From The Publisher

Intuit will host 4 webinars featuring Ron Baker during February. Read more

Training and Live Events

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