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When you make a list of your firm’s strategic business partners, do your technology solution providers make the cut? If your answer is no, you’re likely approaching these relationships in a way that limits your opportunities to truly leverage technology as a strategic asset.
Too often, firms view solution providers as someone who wants to sell them something that they may or may not want to buy. They immediately create an arm’s length barrier and proceed with caution. In our peer communities, members and sponsors approach it as a partnering relationship and tap into the wealth of knowledge and experience both parties possess.
Read the CPAPracticeAdvisor.com story HERE.