Gusto, serves more than 40,000 small businesses providing payroll, benefits, and human resource (HR) management. They have now announced the launch of Gusto for Partners, a robust new set of tools aimed at helping their 3,000 accountant partners run payroll and offer HR services for their clients in order to grow their practices.
Users of Gusto for Partners will be able to offer HR assistance through Gusto’s Concierge service. Gusto for Partners makes it possible to give clients access to certified HR professionals who can help them navigate HR compliance questions in addition to running payroll.
“With Gusto’s new Concierge service, I can now help my clients with complex HR questions where previously I was not able to,” said Cristina Garza, CEO of Accountingprose. “This is an exciting opportunity for my firm as we look for additional ways to help our clients. Gusto offers me invaluable benefits that no other payroll provider has ever been able to offer me.”
Gusto for Partners includes a newly designed central dashboard where accountants can easily run payroll for all their clients from a single login as well as on-board new clients.
Courtesy of: Gusto
Gusto Accountant Dashboard
Accountants can also promote their payroll services by sending new clients a customized signup page with their firm’s logo, like the one shown below, and invite them to join the Gusto platform. When a client signs up for Gusto payroll through that signup page, the company will automatically show up in the accountant’s central dashboard.
Gusto Client signup page
“Running payroll for our clients used to require a lot of time and energy on our part,” said Matthew May, co-founder and COO of Acuity. “With Gusto for Partners, I’m able to easily invite new clients to Gusto’s payroll platform while putting my firm’s brand front and center at the same time. We see this as a key way we will grow our practice moving forward.”
A recent TechValidate survey of Gusto’s accountant partners found that 83% of those who previously used traditional payroll providers such as ADP and Paychex agree that they spend significantly less time running payroll per client using Gusto.
As an additional benefit of joining the Gusto for Partners program, members will receive free payroll and HR tools such as employee offer documents and paid time off requests for their own firm. They also unlock rewards as they add additional clients to their dashboard and can earn revenue with Gusto.
To learn more about this new offering just click on this Gusto for Partners program link.