Intuit’s Firm of the Future Survey* found that 40% of accounting professionals have switched from the hourly billing process, which penalized them for getting their work done in less time by using cloud-based tools, to value pricing. More than half (56%) of them say value pricing has helped them stay competitive and 70% said their small business clients feel they are getting a better value.
To help accounting professionals still billing hourly transform their firms and increase revenue, Intuit and value pricing expert Ron Baker have partnered. Beginning this week and running through March 1, accountants can enter to win:
- Six 1:1 value pricing coaching sessions with Ron Baker
- Six group coaching sessions with Ron Baker
- One group summit with Ron Baker held in Napa Valley, CA (travel and accommodation included)
- A copy of Ron Baker’s book, “Implementing Value Pricing: A Radical Business Model for Professional Firms” (For the first 150 qualifiers.)
Firms simply need to answer the following questions in 1,000 characters or fewer to enter “What has been holding your firm back from adopting value pricing?” We thought your readers wouldn’t want to miss the chance to win free time with one of the industry’s best.
Full details are available here. Winners will be announced March 10.