I know that many of you in our audience did not attend Scaling New Heights, and quite frankly, may be tired of reading about it. As they say, this too will pass. We’ve dedicated a lot of editorial space to this event over the past several months because it is the largest event in the world for ProAdvisors, and because of that it deserves the coverage. We have provided the coverage because we are closely related to the event, and finally, we have provided the amount of coverage because it is the one show that represents the marketplace we serve. And when I say marketplace, I am referring to the vendors and the ProAdvisors because we do serve both segments of the marketplace.
In addition to providing the most comprehensive coverage of the Intuit products, we also strive to provide the most comprehensive coverage of other products within the Intuit “ecosystem” because there are so many products that you, the ProAdvisor, would never know about if we did not do so.
So back to my original question…………..Now what?
My “Now What” is to find a quiet area to think about what took place over the four days of Scaling New Heights, including what went well and what did not go so well for my business (fortunately almost everything went well!). I will also take some time to reflect on what was shared in the general sessions, the very positive feedback we received from many attendees and exhibitors alike, and think about the next steps needed to continue our growth as we move into our second year of business. I will also be compiling a long list of follow up’s that I need to make in order to fully leverage our investment in Scaling New Heights. In her key note address, Sabrina Parson’s, CEO of Palo Alto Software shared that 40% of small businesses fail within the first 2 years. We are moving into year 2. Does that mean we’ve cut our chance of failure in half? Or phrased positively, have we doubled our chance of success by making it to year 2? Whether the stats agree, I think it does.
So that’s my “Now What”. Whether you attended Scaling New Heights or not, I’d like to hear you "Now What". Please use the comment box below to share.